MY NAME IS MICHELLE…
I’m an award-winning Creative Director and Designer with extensive knowledge and experience around brand identities, package design, packaging structure, UX/UI design, and many other design applications. I studied at the University of Minnesota - Twin Cities where I earned a Bachelor of Fine Arts in Graphic Design and a minor in Business Management. I have since had the opportunity to create for numerous clients in various industries from food & beverage, kids’ toys, outdoor, government, restaurants, non-profits & more.
I am currently a Creative Director at Capsule and reside in Minneapolis, Minnesota. If you have a major (or minor) design problem worth solving, drop me a line.
CLIENTS…
PepsiCo x NFL
Super Bowl LII
Osprey
Ecolab
Smartwool
Curaleaf
Arc’teryx
Hydro Flask
SpartanNash
Pacha Soap Co.
NEMO Equipment
LL Flooring
+ More
CAPABILITIES…
Packaging Design
Brand Creation
UX/UI Design
Visual Identity System
Naming
Packaging Structure
Brand Strategy
Brand Hierarchy
Sustainable Packaging
Dad Jokes
+ More
ACCOLADES…
AdFed, The Show | Curaleaf, Endless Coast Packaging | 2023
AdFed, The Show | All Gear Digital | 2023
Graphic Design USA | Curaleaf, Endless Coast Packaging | 2022
Graphic Design USA | Dinner Bell Packaging | 2022
Graphic Design USA | Hydroflask, Outdoor Kitchen Packaging | 2022
Graphic Design USA | Pacha Soap Co., Soli Packaging | 2022
AdFed, The Show | Curaleaf, Select X Bites Packaging | 2022
AdFed, The Show | Pacha Soap Co., Soli Packaging | 2022
Design Mentor | University of Minnesota College of Design | 2018 - 2020
Shop! Design Awards, In-store Communications | Hexa Custom, Interactive Kiosk | 2018
Shop! Design Awards, Store Fixture | Hexa Custom, Interactive Kiosk | 2018
MPLS Raidson Blu Design Display | Student Portfolio Award | 2015